Commercial Electronic Messages

"Commercial electronic messages shall include any message sent or communication carried out by any means of telecommunication, internet or carriage service, including by  text, sound, voice or image to any electronic address including without limitation in connection with an electronic mail account, instant messaging account, telephone account or any similar account that, having regard to the content of the message or communication, the way in which it is presented or conveyed, the hyperlinks in the message to content on a website or other database or the contact information contained in the message or communication, includes as its purpose, to encourage participation in a commercial activity, including an electronic message or communication that (a) offers to purchase, sell, barter or lease a product, goods, a service, land or an interest or right in land; (b) offers to provide goods, services, land, an interest in land, a business, or investment opportunity; (c) advertises or promotes anything referred to in paragraph (a) or (b); or (d) advertises or promotes a person, including the public image of a person, as being a person who does anything referred to in any of paragraphs (a) to (c), or who intends to do so."